Think Long-Term Like Jeff Bezos – The Secret Behind Amazon’s Success

In 1997, a skinny man in a wrinkled shirt stood in front of his small team and said:
“We’re not chasing profits for the next quarter.
We’re building something… that will still matter 10 years from now.”

That man was Jeff Bezos.
Back then, Amazon was just an online bookstore.
No one imagined it would one day become one of the biggest companies on Earth.

While others obsessed over stock prices and quick wins,
Jeff focused on one thing:
Customer obsession.
He once said, “If we can make customers love us, everything else will follow.”

When Amazon launched Prime, the company lost money—year after year.
People laughed.
But Jeff smiled.
He wasn’t buying short-term success.
He was investing in long-term loyalty.